Grammaroli.
BRIEFING
The following project consisted in the rebranding, copywriting and website design of Grammaroli, an italian artisan business specialized in the processing of marble, with its headquarters and laboratory in Rome, Via dei Reti, 21.
CONCEPT
The concept had the aim of emphasizing the primordial role of the material in making Rome the capital of the world through its art: "Rome caput mundi, Grammaroli caput Rome". For its realization, the elegance and classicism of Roman sculptures blend with a modern typography to give rise to the new image of Grammaroli.
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